Jerica's leadership is characterized by her ability to make informed decisions, empower those around her, and achieve tangible results. She believes that a truly effective leader is one who creates more leaders, fostering a collaborative environment where diverse perspectives are valued and where goals are clearly defined and pursued with determination. Her approach to leadership emphasizes building strong relationships and giving power back to communities. Her experience in developing innovative and scalable processes, leveraging technology as a tool for progress, allows her to approach challenges with a strategic and forward-thinking mindset. She is passionate about fostering innovation that is user-centered and culturally aware, designing systems with both the users and the surrounding culture in mind, to drive progress in fields like technology, healthcare, and infrastructure.

Effective communication is at the heart of Jerica's approach. Drawing on the insights from her book "Influence," she teaches that influence is directly proportional to empathy. The ability to understand where someone is coming from and what motivates them empowers the creation of systemic and lasting change.

In addition, every community comes equipped with already-made leaders that just need a little help. By connecting these individuals to the power they seek, a community can flourish faster and more organically. 

She is committed to ensuring that all voices are heard and that information is accessible and transparent, enabling individuals to develop the right skills and focus on measuring what truly matters.

Jerica envisions communities where all residents have the opportunity to thrive, where diverse voices are heard, and where progress is achieved through collaboration and empowerment. Her approach to building stronger communities is characterized by a commitment to:

Investing in Human Potential: She prioritizes education as the foundation for individual and community success and advocates for policies that expand access to resources and support for students and educators.

Promoting Equity and Inclusion: She is dedicated to creating safe and inclusive spaces for all, addressing systemic inequalities, and ensuring that marginalized communities have a seat at the table. This includes supporting initiatives that protect the rights and well-being of the transgender community, immigrant communities, and persons with disabilities.

Enhancing Community Infrastructure: She recognizes the importance of strong infrastructure for economic development and quality of life, and advocates for investments in areas such as public safety, transportation, and community centers.

Fostering Collaboration and Transparency: She believes in the power of open communication and collaboration between community members, local leaders, and government agencies, using tools like community cabinets, town halls, and accessible public information.